mandatory sale of alcohol code: what does this mean for consumers in the United Kingdom? As the government proposes to call 'time' on drink promotions price cut we need to know some facts about the mandatory code.
The government is now proposing a new era for the sale of alcohol, with laws prohibiting bars, clubs and pubs to offer promotions such as alcohol "All you can drink" and "ladies drink free" to drinkers.
At present the proposed changes are open for public consultation, but if it is passed, the government hopes the legislation will reduce both crime and health problems caused by binge drinking, which is the estimated cost is £ UK $ 13 billion.
The changes also affect drinkers hoping to capitalize on alcohol promotions in supermarkets and other retailers, as is encouraging the sale of large quantities of alcohol is prohibited.
Other options
Promotions to say goodbye to happy hour and reduce the price of drinks is probably the biggest change, however, the code would further recommendations would see the introduction of smaller measures of alcohol in bars, clubs and pubs.
For example, the code stipulates that bars, pubs and clubs must follow these rules;
aec Offer a choice of measures of alcohol to smaller customers, such as 125ml glass of wine and one spirit of plans.
aec Make free glasses of tap water available readily available to customers by law. How can customers be sure that retailers will follow the guidelines proposed?
The government said that failure to follow the code will result in a £ 20,000 fine, loss of license owners or six months imprisonment. Keep informed consumers, consumers would see the recommendations in the action of alcohol promotions in pubs, bars and supermarkets disappear.
The current code supports sensible drinking messages by Drinkaware and Wine and Spirits Trade Association, which are currently displayed next to information on alcohol prices in supermarkets. Surprisingly recommendations (CMO) Chief Medical Officer for a minimum price of alcohol will not be included in the code.
He argued the alcohol should be sold at a minimum of 50 pence per unit of alcohol. However, the Prime Minister has decided not to act on these recommendations by stating that "punishing the vast majority of drinkers responsible." Visit the Home Office to see and have your say on the Government of "Safe. Sensible. Social: alcohol sales charge consultation.
Posted on April 22, 2010.